Copywriting is the art of writing marketing and advertising copy that engages, informs and inspires readers to take a certain action.
A copywriter is usually someone who has a wide interest in everything and anything, from the random to political. As a copywriter and as a SEO copywriter I love research and I love strategy because it gives me such interesting information, so I can really get to understand my market.
I love the beach but I also love big cities. I love to observe people and look at interesting buildings, imagining what goes on behind closed doors in the past and in the present. I love art galleries and l love tattoos because they show a creative genius that as an observer I can experience.
I spent six months trying to learn Russian, why - because it is different and it ended up being incredible fun and I would love to visit that amazing land one day. This intense curiosity enables me to create copywriting services because I get so excited learning new topics and meeting new people.
One of the best parts of being a copywriter is meeting incredible people I get to write for. Their businesses are unique not because of what they do but because of who they are. I try and ensure as a copywriter I inject their personalities into the copy because this is ethical and credible, two of the most important values as a copywriter.
A copywriter who has strategic communication skills relies on a number of strengths - knowledge, creativity, research, analytical technique and listening.
As the owner/Chief Copywriter at www.quality-content-writing.com I am curious about what makes you and your business tick. I want to hear what drives you, what inspires you and all those wonderful things that make you unique. Then I will provide copywriting that has your own personal DNA stamp.
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